Empowered Teams

02. Team

Every tool the team uses, from campaign builder to host stand to POS. Built around one principle: the system should work harder than the team, so the team can focus on the guest.

01
MARKETING & COMMUNICATIONS

Campaigns that run themselves.

Your team sets the rules once and the platform handles the rest.

Campaigns on autopilot Restaurant manager launching a campaign in the platform

3-step Campaign Builder

Launch campaigns in minutes, not days; no marketing team required.

  • Email
  • SMS
  • WhatsApp
  • Built-in, customizable templates
  • Audience segmentation by guest tags

WhatsApp Template Builder

Build branded templates for each location, consistent across every send.

  • Drag-and-drop builder
  • Message preview
  • Multiple sender IDs per location
  • Brand colors + cover image
  • 99% deliverability

CRM Auto-Enrichment

Automatically build rich guest profiles and put a face to the person.

  • Preferred language
  • Visit history
  • Preferences
  • Dietary needs and allergies
  • Birthday
  • Anniversary
  • Reviews

Smart Audience Lists

Set rules to automatically switch from static audience lists to dynamic ones.

  • Email campaigns
  • Dynamic rules and filtering

Automated Marketing Triggers

Send messages to guests at key moments, with no manual management.

  • Win-back
  • Birthday
  • Anniversary
  • Ramadan
  • Eid
  • NYE
  • Lapsed-guest nudge

Guest Segmentation Engine

Organize audience lists for every targeted campaign, based on real behavior.

  • New vs returning
  • Spend
  • Tags
  • Loyalty tier
  • Dietary
  • Acquisition channel

Guest Auto-tagging

Set attributes to automatically recognize VIPs, spenders, first-time arrivals, etc.

  • Frequent visitor
  • High spender
  • Custom behavioral conditions
02
BOOKING

Every booking managed. Every seat filled.

Keep seats filled from every channel and manage demand without friction.

Reservations in one view Set restaurant dining room

Unified Reservations Dashboard

View all bookings on one screen, regardless of where they came from.

  • All channels in one view
  • Commission-free

Branded Multilingual Booking Widget

Configure the widget so it looks like your brand and matches your guests' needs.

  • Logo
  • Colors
  • Languages
  • Shift rules
  • Sections
  • Party sizes
  • Cover caps
  • Multi-venue support

Automated Booking Notifications

Communicate every booking moment automatically, with no staff effort.

  • Customizable templates across email, SMS, and WhatsApp
  • Confirmations
  • Reminders
  • Cancellations
  • Payment links

No-show Tracking

Secure at-risk reservations with automatic WhatsApp messages.

  • WhatsApp

Payment Groups

Set deposit thresholds; high-stakes seats secured, low-stakes ones friction-free.

  • Pre-auth
  • Deposit
  • Cancellation fee
  • No-show fee rules
  • Configurable by shift, party size, event

Waitlist Management

Handle virtual and walk-in waitlists without losing guests, online and on-premise.

  • Staff view
  • Manual add
  • Automated SMS/WhatsApp guest notifications

Event Setup & Conversion Tracking

Configure events in detail and track ROI on the same widget guests already use.

  • Capacity
  • Targeting rules
  • Packages
  • Payment
  • Multi-language
  • Event performance tracking
03
TABLE MANAGEMENT

The floor, under control.

The system does the heavy lifting so that the floor keeps flowing.

The floor in motion Service in motion at restaurant tables

Table Management System

Get a real-time view of who's here, who's coming, and what every table needs.

  • Reservation list
  • Floor plan
  • Grid view
  • Cover flow
  • Arrival status
  • VIP flags
  • Real-time sync

Manager App

View and manage everything that's happening on the floor in real time.

  • Analytics and key stats
  • CRM database
  • Live table and reservation spend
  • Reservations
  • Floor plan
  • Cover flow

CRM Direct Access

Know every guest before they sit down, with no manual searching.

  • Preferred language
  • Visit history
  • Preferences
  • Dietary needs and allergies
  • Birthday
  • Anniversary
  • Last review
  • Last table spend
  • Frequent visitor
  • High spender

Walk-in Seating & Routing

Manage walk-ins without breaking the seated reservation pace.

  • Live table status
  • Drag-and-drop section updates
  • Grid view

Dynamic Floor Plan & Grid Layout

Configure and reshape the layout as needed; live state visible in sections and grid view across devices.

  • Custom floor plan
  • Sections
  • Grid view
  • Drag-and-drop layout
  • Capacity per section
  • Real-time table status
  • Turn time
  • Section management
  • Real-time updates across devices

Shift Automation

Create multiple, concurrent, event-based shifts, each with its own rules and linked to its online inventory.

  • Automated operational tasks triggered by service-period rules
  • Online inventory
  • Opening and closing hours
  • Payments
  • Policies
  • Branding

Chit Printout

Share a physical reference with the kitchen and floor: dietary notes, VIP flags, allergies.

  • Per-cover printout with full profile

Table Turnover Prediction

Track meal courses on every table, and know which ones are nearing turnover.

  • Meal course tracking per table
  • Customizable and brandable
  • Table management system
  • Floor plan

POS Integration

Track every table and cover spend in real time so managers can act quickly.

  • Oracle Simphony
  • Foodics
  • Revel
  • Infrasys
  • Aloha
  • Syrve
  • Linga + 25 more

Upselling at Table

Seize upselling opportunities on the spot based on live table and cover spending.

  • POS integration
  • Real-time spend visibility

Payment Activation

Decide in advance when and how much a guest pays per cover, reservation, or table.

  • Event deposit
  • Pre-auth
  • Packages
  • Payment policies
  • No-show rules
  • Last-minute cancellation rules

Deposit Auto-deduction

Automate deposit deductions at checkout; no manual reconciliation.

  • Automatic pre-auth and deposit deduction
  • Cancellation and no-show fees processing

PMS Integration

Know automatically if in-house guests have paid for breakfast; each room's details linked to the guest's profile.

  • Oracle Opera (OPERA 5)
  • In-house guest flag
  • Room billing
  • Meal board
04
REPORTING

Data that compounds with every shift.

The team's relationship with data is operational: what to work on next, not just what happened.

Shift-by-shift data Restaurant team reviewing post-shift performance

Guest Segmentation Engine

Build targeted segments from behavioral, transactional, and loyalty data.

  • New/returning
  • Spend
  • Visit frequency
  • Loyalty tier
  • Channel of acquisition

Automatic CRM Enrichment

Automatically update guest profiles post-visit; zero manual data entry.

  • Visit history
  • Spend
  • Behavioral tags

Guest Feedback Dashboard

Consolidate ratings, low-rating alerts, and sentiment tracking, all in a single view.

  • Real-time notification of negative feedback
  • Escalation workflow to GM

Exportable Data

Download key operational stats, organized in the format that matches your needs.

  • Data report
  • Manager report
  • Easy to read formatting
  • Exportable in Excel and PDF

Summary Dashboard

Get a snapshot of how various venues perform against one another over a given period.

  • Filtering by date, venue, covers, revenue, booking channel

Ready to see Servme in action?

Book a demo and we will show you exactly how Servme works for your operation.